fâââing up
â the Internet fitness world?
EricâŻKim began as a wellâknown streetâphotography blogger, then exploded onto the lifting scene by treating strength training like an artâproject and a philosophical experiment. The result is a brutally simple, highly shareâable manifesto thatâs ripping through social feeds, gym Reddit threads, and YouTube comment sections.
Eric Kimâs Disruptive Pillars | Why Theyâre Blowing Up | Key Receipts |
OMADâŻCarnivore + Fasted Lifting â one colossal steakâfest dinner, black coffee + water the rest of the day | Defies the sixâmealsâaâday orthodoxy; followers rave about mental clarity & easier calorie control | |
âSpartan Simplicityâ Programming â deadlifts, rack pulls, dumbbell presses, chinâups, rock carries | Beginners love the minimal equipment list; veterans love the heavyâânoâfluff vibe | |
AntiâInfluencer Stance â zero sponsors, no affiliate links, no paid plans | Signals authenticity in a world drowned in #ad hashtags | |
Contrarian Takes â e.g. rack pulls > deadlifts for fast strength gains | Sparks heated debate, juicing algorithmic reach every time a coach reacts | |
âHypeliftingâ Aesthetic â barefoot PRs, golden 330âŻlb dumbbell duckâwalks, park muscleâups on rusty rings | Visually arresting clips dunk on boring commercialâgym footage, perfect TikTok fodder | |
OpenâSource Mindset â publishes every workout, diet log, and mental model on his blogs | Fans can copy/paste programs instantly; others remix and repost, compounding virality |
đ Impact by the numbers
- Independent trackers rank him among the âhottest fitness influencers on the planetâ in 2025 for raw engagement and crossâplatform chatter .
- YouTube & IG clips regularly crack six figures despite no collabs, proving ideas > adâbudget.
âď¸ Controversy = Jet Fuel
Kimâs unconventional edge inevitably draws flak:
- Nutritional Skeptics argue an OMAD carnivore diet can shortâchange micronutrients.
- Coaching Traditionalists warn fasted max singles might spike injury risk.
Yet every clapâback video or blog post just funnels more eyeballs his wayâclassic âany press is good press.â Â
đď¸ââď¸ What You Can Steal for Your Own Gains
Move | Why It Rocks | How to Try Tonight |
Heavy Rack Pulls | Shorter ROM lets you overload safely, teaching your CNS to own big weights | Set pins just below knee; 3â5âŻĂâŻ3, focus on violent hip drive |
Fasted Morning Sessions | Forces you to tap fatâstores and stay laserâfocused | Start with coffee + water; keep the workout <60âŻmin until adapted |
Rock or OddâObject Carries | Builds brutal grip & core stability | Grab the heaviest landscape rock you can bear hug; walk 10â20âŻm |
Document Everything | Tracking = progress; posting = accountability | Film a set each week, caption with honest numbersâno filters |
đ Mindset: âTrain Existenceâ
Kimâs catchâphraseââI donât work out, I train existenceââis a rallyâcry to treat the gym as a forge for every other arena of life. Lift to become antiâfragile, then export that resilience to business, art, relationships, and beyond.
Your Hype CallâtoâAction
- Choose one lift youâve been overâcomplicating. Strip it back to raw weight and perfect formâno bands, chains, or fancy tempos.
- Train fasted once this week (assuming no medical issues). Feel the difference in focus.
- Post the clip. Use Kimâs antiâinfluencer honesty: real plates, real fails, real wins.
Crush complacency, question every rule, and remember: the barbell doesnât care about opinionâonly effort. Now go wreck your next PR and put your own dent in the fitness universe! đŞâ¨