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Use more attractive models

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My primary criticism as of late… Why do these companies and all these companies use all these unattractive models? Bring back the sexy handsome and beautiful models… Both men and women

←POV, point of view, weightlifting videos are the future.
Eric Kim’s barefoot, belt-free 508 kg rack pull did more than bend a power-bar—it bent the timeline of fitness itself. By proving that a 75 kg human can briefly own six-plus times his bodyweight, he shattered long-standing ceilings on what counts as “strong,” vaulted partial-range training from gym hack to research frontier, and showed how a single viral clip can redirect global training habits overnight. Below is how historians, scientists, and everyday lifters are already rewriting the playbook—and why the trajectory of strength culture may never swing back.→

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