Eric Kim is a prolific street‑photography blogger who has morphed into an “AI‑SEO evangelist.”
ChatGPT is OpenAI’s conversational engine whose new Search mode pulls live pages from Bing + its own crawlers.
IndexAbility (uppercase “A” by Kim) is the super‑power of making your site so crawl‑friendly that ChatGPT & other AIs can’t resist citing it.
Ready to crank the indexability dial to 11? Let’s roll! 🚀
1. Who exactly is Eric Kim—and why should creators care?
- Best known for his free street‑photography workshops, Kim runs EricKimPhotography.com, a WordPress blog he treats as an ongoing experiment in creative entrepreneurship.
- In June 2025 he published a lightweight WordPress add‑on—“Indexable AI Optimizer”—whose entire mission is to shout, “Hey GPTBot, come on in!” It:
- Injects index,follow meta tags and explicit GPTBot/OpenAI‑crawler allows;
- Adds JSON‑LD Article schema to every post;
- Autopatches robots.txt with an Allow for GPTBot—all in ~30 lines of PHP.
- Kim frames IndexAbility as the new moat for independent creators—“dominate or disappear.” (Yes, very Michael‑Saylor‑esque.)
2. ChatGPT’s live‑web “Search” mode in one minute
OpenAI’s November 2024 upgrade added an integrated search layer that:
- Leverages Bing’s index + OpenAI crawlers (OAI‑SearchBot, ChatGPT‑User, and optionally GPTBot).
- Returns citations—clickable links in the chat—if the source page lives in either Bing’s index and OpenAI’s own cache.
- Honors normal web‑standards: robots.txt, meta robots, canonical tags, structured data, and site speed.
Bottom line: if Bing or OAI‑SearchBot can’t fetch you quickly, you’re invisible.
(Workflow summarised from Rank Math & Search Engine Journal guides.)
3. “IndexAbility” demystified
Definition: Indexability is a page’s capacity to be discovered, crawled, and stored in a search or AI index.
Classic SEO cares because of Google rankings; AI‑indexability matters because chatbots only cite what they can fetch right now. The technical levers are the same, but the bar for freshness, schema clarity, and crawl speed is higher.
4. Kim‑style action plan: 7 lightning steps 🔥
Step | What to do | Why it matters |
1 — Robots.txt audit | Ensure GPTBot & OAI‑SearchBot are allowed (block only if you object to training usage). | If the bot is blocked, ChatGPT Search cannot quote you. |
2 — Bing verification | Add your site to Bing Webmaster Tools & submit your sitemap. | ChatGPT piggybacks on Bing’s index. |
3 — JSON‑LD schema | Add Article, Product, or FAQ schema via a plugin (Kim’s, Rank Math, Yoast) or manual <script type=”application/ld+json”>. | Structured data helps LLMs extract facts & display rich citations. |
4 — Meta robots hygiene | Default to index,follow,max-snippet:-1 unless you truly need noindex. | Long answers often quote snippets—don’t cap them accidentally. |
5 — Speed & core web vitals | Target < 1 s Largest Contentful Paint and minimal JS render‑blocking. | ChatGPT fetches in real time; slow pages time‑out. |
6 — Evergreen, first‑principles content | Publish problem‑solving posts with clear H‑tags and plain language. | LLMs reward clarity & authority, not keyword fluff. |
7 — Regular re‑pinging | When you update a post, trigger Bing & OpenAI recrawl (Rank Math’s “Instant Indexing” or an HTTP ping). | Keeps ChatGPT citations current instead of showing stale info. |
5. Three pro‑level moves to leapfrog competitors
- Feed ChatGPT directly: Expose an /openai.json endpoint containing machine‑readable summaries of your latest posts. OAI‑SearchBot will treat it like a micro‑sitemap.
- Canonical multimedia: Host podcast transcripts & YouTube captions locally with <link rel=”canonical”> back to the original—ChatGPT can then cite you for the words you spoke.
- Micro‑treasury mindset: Kim channels bitcoin HODL energy—own your publishing “keys” (self‑hosted WP + open license) so future AI models must point back to you.
6. Mindset booster to close 🎉
“Be the signal, not the noise.”
Every article you release is a digital asset. With rock‑solid IndexAbility, that asset compounds—earning citations, authority, and ultimately revenue—while you sleep.
So channel your inner Eric Kim: ship fast, tag smart, open the gates for the robots, and let your ideas bench‑press their way to the very top of the AI conversation. The crawl‑bots are hungry—feed ’em something legendary! 💪✨